Misallocation

1967 Mercury Cougar GT

Sold at Mecum Auctions on Jan. 12, 2025, offered with no reserve.

$27,500Confirmed

The price as reported by the house. Hammer price $25,000, before the buyer's premium. Read from the house's results Oct. 14, 2026.

The car

Year
1967
Make and model
Mercury Cougar
Generation
Cougar (1967 to 1970)
Gearbox
Automatic
Chassis
7F91S594414
Condition
Good (3)Likely

Condition is our reading of the listing's description on Hagerty's 1 to 4 scale, not an inspection.

Against comparable sales

Inside the middle half of 59 comparable sales.

Middle half of sales$19,900 to $54,000
Median$30,000
Sales behind it59Likely

From 59 sales of the Mercury Cougar (1967 to 1970) in our data over the last 24 months. Hammer prices, before buyer's fees. Half sold between $19,900 and $54,000.

Closest sales

Closest comparable sales
CarAuctionDatePrice
351-Powered 1967 Mercury Cougar HardtopBring a Trailer, Aug. 12, 2026Bring a TrailerAug. 12, 2026$18,001
Twin-Turbocharged 6.2L–Powered 1967 Mercury Cougar HardtopBring a Trailer, Aug. 3, 2026Bring a TrailerAug. 3, 2026$46,200
1967 Mercury Cougar XR-7 HardtopBring a Trailer, Aug. 25, 2025Bring a TrailerAug. 25, 2025$25,842
1967 Mercury Cougar XR-7Mecum, March 20, 2025MecumMarch 20, 2025$30,000
1967 MERCURY COUGAR XR7 GTBarrett-Jackson, Jan. 26, 2025Barrett-JacksonJan. 26, 2025$35,000
1967 Mercury Cougar XR-7 Hardtop 390Bring a Trailer, Dec. 15, 2024Bring a TrailerDec. 15, 2024$23,250
24-Years-Owned 1967 Mercury Cougar XR-7 GT Hardtop 390Bring a Trailer, Nov. 23, 2024Bring a TrailerNov. 23, 2024$27,000
1968 Mercury CougarMecum, Oct. 24, 2026MecumOct. 24, 2026$19,500