Misallocation

1978 Ford Bronco

Sold at Mecum Auctions on Oct. 4, 2025.

$25,300Confirmed

The price as reported by the house. Hammer price $23,000, before the buyer's premium. Read from the house's results Oct. 14, 2026.

The car

Year
1978
Make and model
Ford Bronco
Generation
Bronco 1978 to 1979
Version
Bronco (1978 to 1979)
Gearbox
Manual
Chassis
U15HLAE2150
Condition
Good (3)Likely

Condition is our reading of the listing's description on Hagerty's 1 to 4 scale, not an inspection.

Against comparable sales

Below the middle half of 18 comparable sales, 17% under its bottom.

Middle half of sales$27,000 to $50,500
Median$37,225
Sales behind it18Likely

From 18 sales of the Ford Bronco (1978 to 1979) (Bronco 1978 to 1979) in our data over the last 24 months. Hammer prices, before buyer's fees. Half sold between $27,000 and $50,500.

Closest sales

Closest comparable sales
CarAuctionDatePrice
1978 FORD BRONCOBarrett-Jackson, April 16, 2026Barrett-JacksonApril 16, 2026$40,000
1978 Ford Bronco 4-SpeedBring a Trailer, March 7, 2026Bring a TrailerMarch 7, 2026$36,450
1979 FORD BRONCOBarrett-Jackson, Sept. 10, 2026Barrett-JacksonSept. 10, 2026$33,000
1978 Ford BroncoBring a Trailer, July 16, 2026Bring a TrailerJuly 16, 2026$22,750
1978 FORD BRONCOBarrett-Jackson, April 18, 2026Barrett-JacksonApril 18, 2026$80,000
1978 Ford BroncoMecum, April 10, 2026MecumApril 10, 2026$35,000
1978 Ford Bronco 4-SpeedBring a Trailer, Feb. 22, 2026Bring a TrailerFeb. 22, 2026$60,500
1979 Ford BroncoMecum, May 13, 2025MecumMay 13, 2025$25,000